Chris's L&D Blog

Hitwise recently released this interesting report about best practice for brands who sell directly or indirectly through Amazon. It also contains some great stats about the giants Prime Day promotion. Did you know… Amazon processed 3.72m transactions on Prime Day 2017, more than on Black Friday or Cyber Monday 2016. At the same time it […]

So I recently attended the Adobe CX forum and while it didn’t dazzle me quite as much as I’d hoped there were still some good takeaways. For starters they talked through the Econsultancy Digital Trends 2017 report which I’ve got a separate article for here. Some of my favourite points they made were: Digital Marketing […]

Every year Econsultancy release their Digital Trends report with what they see being the trends that will appear over the next 12 months based on some broad spectrum surveying. There are some really strong consistent themes about Customer Experience being a company wide initiative and not owned by a single team, optimisation is vital and […]

SessionCam recently released a free eBook around conversion rate optimisation (CRO) using heatmaps. It’s a good read… if you’re interested in that sort of thing, have a look below or download here.

For those of you interested in seeing what ObservePoint’s new AppAssurance tool being released shortly will look like the below videos should give you an overview.